2015 THEME: Meaningful Brands; Retelling the African Story

Agenda

The 2015 Theme: Meaningful Brands-Retelling the African Story reiterates the call for Africa to rewrite its own script.

The main conversations will center around the following Thematic Areas:

  • Role of Governments (Democracy) in shaping the African fabric.
  • Case Studies of Corporate Brands Infusing inspiration to the brand “Africa”
  • Individuals rewriting the African Script.
  • The position of the Youth in re-imagining Africa.
  • Role of Media in Painting the African Picture
  • Diasporans & Expatriates in re-living the African Dream.